Beautiful warehouse studio and production house specialising in product photography and motion.
XO professional photography services handle ecommerce, campaign, motion and social media content creation.
Studio hire available 7 days a week.
After working in London and shooting in some of the world’s best studios, XO co-founder, photographer Paul Philipson returned to Melbourne in 2015 with a clear vision of what was missing in the industry here.
It was a big vision. Firstly, to create one of Australia’s premier studios based on what he’d experienced in London. The second part was to develop a business that could cater to the growing needs of multi-purpose content that brands need.
He had everything necessary for the first part – but quickly realised that the vision required a high degree of digital skill.
This is where his old friend Seamus Ashley came in. Seamus brought fifteen years of design experience alongside ten years of ecommerce experience. His in-depth understanding of online stores, inventory, optimisation and digital workflows was the perfect match.
Both had firsthand experience of the issues that develop when a company doesn’t pursue a solid visual identity. Both are passionate about helping brands grow through effective visual content.
After months of searching for a suitable space, they found a large warehouse in Brunswick East, the perfect mix of industrial meets modern studio.
XO was born.
8 years passed quick